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  • Web Cube: A weekly schedule for polls

  • A fresh poll should be published daily as an important part of the scheduled layer of content for your Web site.

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  • How many polls should we do every week? A fresh poll should be published daily as an important part of the scheduled layer of content for your Web site.
    Is there a schedule of daily polls we should follow? While polls on local issues are what distinguish our Web sites from others, here are some ideas for regular topics, day by day through the week:
    Mondays Question on a national news event from the weekend, question on big game from the weekend, question on a movie that opened over the weekend, question on a big local event that happened over the weekend or a forward-looking question on something on the agenda this week in the city – either an event or a government meeting.
    Tuesdays Question on a state issue.
    Wednesdays Local sports question, national sports question, pop culture question.
    Thursdays Looking ahead to the weekend, a question on a big movie opening or local event.
    Fridays Local poll question looking back on the news of the week in your community. Could ask what was the top story of the week or publish a poll about a single story.
    What kind of choices for answers should we provide? Polls are more interesting and engaging when you offer more variety of possible answers than simple “Yes,” “No” and “Maybe” or “I don't know.” Also, avoid “I don't care,” which is a throwaway response. Offer enough variety of responses to engage almost any reader.
    How do I get polls on my site? When your newspaper is on the new template, you will no longer have to use Poll Daddy to post your poll, as Zope will have functionality to publish polls. (See how to publish polls in the Zope publishing section.)
    How should I promote polls in my newspaper?
    Anchor the question on your front page (in your rail), page 3 or the opinion page. Also, the question should go on your site. An editable graphic can be used to promote the poll in print. Versions include:
    4.qxd.zip">QuarkXPress 4
    6.qxd.zip">QuarkXPress 6
    7.qxd.zip">QuarkXPress 7
    CS.indd.zip">InDesign CS
    Page 2 of 2 - CS2.indd.zip">InDesign CS2
    CS3.indd.zip">InDesign CS3
    For a video tutorial on how to use the template, go here.
    For the papers that have not transferred onto the new templates here is how to set up an online poll.

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