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GHS Newsroom
  • Clean up your copy: Tips and advice to protect your credibility

  • There are fewer safety nets in the copy editing process, so it is important that everyone in the newsroom takes part in ensuring stories are as clean, balanced and accurate as possible before they are sent to Design House.

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  • There are fewer safety nets in the copy editing process, so it is important that everyone in the newsroom takes part in ensuring stories are as clean, balanced and accurate as possible before they are sent to Design House.
    A recent GateHouse News & Interactive webinar highlighted the usual suspects when it comes to errors in stories and offered best practices to eliminate as many of the mistakes as possible. Click here to download the webinar.
    Here is a recap of some of the webinar’s main points:
    Our credibility as a trusted news organization is at stake every day, so it is vital that the newsroom involves everyone, starting with the reporter, in the copy editing process. There is safety in numbers, so no one should work in a vacuum.
    Don’t assume: If in doubt, leave it out. That axiom goes for print- and Web-related content. It seems obvious, but it sometimes is forgotten as deadline looms.
    Keep an eye on the local angle. Verify community names, addresses, dates and events before sending copy to Design House. Only your newsroom has the local knowledge from which to work.
    Web readers scan copy rather than read it, so we need to edit accordingly and quickly post the content. However, we do not compromise our profession’s values and standards. 
    Be careful when working in the hot zones of errors: headlines, cutlines, infographics, pull quotes. What do all of the elements have in common? Big type. And the bigger the type, the bigger the error.

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