Best of the Day: Alternative story formats serve your readers (1/24/12)

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By Sarah Corbitt
Herald News by the numbers
Alternative story formats are a great way to impart information to your readers

The Herald News in Fall River, Mass., often uses alternative story formats to impart important information to their readers.

WHAT THEY DID: As part of their on-going coverage of the race for school committee, they took campaign spending numbers just released by the city and broke them down in a By the Numbers alternative story format:

Alternative story formats are a great way to impart information to your readers

THE TAKEAWAY: Campaign spending numbers are an important part of election coverage. It matters how much was spent and who spent what. But it can be dry information, especially presented in a traditional narrative format. Putting the information in an eye-catching, easliy digested alternative story format serves your readers well.

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