Norwich Bulletin in Norwich, Conn., is featured in the 2011 APME Great Ideas book in the Multimedia Storytelling category for a Mother’s Day reader callout.
A reader callout for children’s drawings of their moms got great results for The Bulletin, as they were able to produce both a special section and a fantastic online gallery.
From Aaron Flaum, multimedia editor: “We had 370 Mother’s Day drawings submitted and we posted them into 10 separate galleries and had an eight-page special section in print. This gave us over 5,000 page views for Sunday and Monday.”
Norwich Bulletin in Norwich, Conn., is featured in the 2011 APME Great Ideas book in the Multimedia Storytelling category for a Mother’s Day reader callout.
A reader callout for children’s drawings of their moms got great results for The Bulletin, as they were able to produce both a special section and a fantastic online gallery.
From Aaron Flaum, multimedia editor: “We had 370 Mother’s Day drawings submitted and we posted them into 10 separate galleries and had an eight-page special section in print. This gave us over 5,000 page views for Sunday and Monday.”
