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CHICAGO —
A survey released today found that private employers added almost 300,000 jobs in the U.S. in December, and added almost 100,000 in November.
Are your readers bolstered by these figures going into 2011? Some story angles to pursue locally:
-- How many are still on the job hunt? Talk to people at your local employment agencies on what they're seeing, as well as the larger employers in your area to see whether they think they'll hire this year. Compare your paper's classified listings from December to those from December 2009 to see whether "help wanted" listings are returning.
-- If you're still seeking 2010 year-end stories, a nice spin might be to find readers who made the best of an unemployment situation last year. Aside from those who've learned to scrimp, save and make do with less, who took the loss of a job as an opportunity to pursue a longtime interest? Ask readers to reflect on where they were at this time last year, and tell you how they turned things around.
-- Consider a "30-second pitch"-type feature in your paper or on your website, to let the job-seekers in your town get some air time. When an employer hooks up with someone featured, it could make a nice story.
If you have other ideas or success stories on a similar topic, let me know, and I may include it in a future GHNewsroom post.
A survey released today found that private employers added almost 300,000 jobs in the U.S. in December, and added almost 100,000 in November.
Are your readers bolstered by these figures going into 2011? Some story angles to pursue locally:
-- How many are still on the job hunt? Talk to people at your local employment agencies on what they're seeing, as well as the larger employers in your area to see whether they think they'll hire this year. Compare your paper's classified listings from December to those from December 2009 to see whether "help wanted" listings are returning.
-- If you're still seeking 2010 year-end stories, a nice spin might be to find readers who made the best of an unemployment situation last year. Aside from those who've learned to scrimp, save and make do with less, who took the loss of a job as an opportunity to pursue a longtime interest? Ask readers to reflect on where they were at this time last year, and tell you how they turned things around.
-- Consider a "30-second pitch"-type feature in your paper or on your website, to let the job-seekers in your town get some air time. When an employer hooks up with someone featured, it could make a nice story.
If you have other ideas or success stories on a similar topic, let me know, and I may include it in a future GHNewsroom post.
