For a few years now, there's been this slowly building trend of media organizations sharing what they'll be covering online that day.
Some magazines, like Time, have featured the content on a page in the front of their magazine, promoting the chats and such that they will have each day of the week. Others, like the example here, of Rotoworld, a fantasy sports website, sort of does the same thing, but they're an online-only product.
Actually, GateHouse Media's Observer Dispatch does this well. They feature short snips of what they're covering online on their Page 2. It usually tees up something that the paper will be covering live, along with the online platform they will use.
It clearly does take some planning to make this work, but is it worth it? Do you get a return? Yes and yes. While online readers don't have the same patterns as print readers in terms of going to your website at 11 a.m. on Thursday because they know they're going to get to read their favorite local column, the way print readers are accustomed to seeing the same content on the same day, pushing online readers to your website at specific times for certain features, is just smart.
There's been no bigger industry story this Fall than the fallout between Jim Romenesko and the Poynter Institute.
Over the weekend, Romenesko offered a 3,000-word explanation of the soap opera, days after he officially resigned. I don't really care much about the he said/she said here, but there are a few watercooler topics to come out of the mess.
Poynter is known for its tough standards on ethics, so in a way, it wasn't surprising and honestly, nice to see the organization hold the line.
On the other hand, most journalists were shocked and eyes rolled over Poynter pushing Romenesko out the door for his lack of attribution, something that's been going on for a years.
Here's a look at onsite training that the News & Interactive Division has on tap in the coming weeks:
Week of June 20
Harrisburg Daily Register [IL]
Eldorado Daily Journal [IL]
Carmi Times [IL]
The Olney Daily Mail [IL]
Flora Advocate Press [IL]
Newport Independent [AR]
Stuttgart Daily Leader [AR]
Helena The Daily World [AR]
Heber Springs The Sun Times [AR]
