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CHICAGO —
GateHouse News Service has a callout ad you can use to request readers' photos of themselves with their Valentine. Ways to maximize this callout's potential:
-- Ask readers what the most romantic spots in town are. This callout could be for text or photos as well. Think of places to see a beautiful sunset, quiet places to picnic -- OK, these might not be things to do on Valentine's Day, but that's all right! Map the spots when you get a handful.
-- Ask for photos of a romantic time in readers' lives. Encourage people to send photos from their engagements, memorable vacations or old wedding photos they love. How many couples were high-school sweethearts and still have photos of their senior prom or graduation day together?
-- Love stories are also a great companion to this callout. Ask how readers first met, how the men proposed and for funny dating stories.
What other ideas do you have for using this callout or localizing the Super Bowl? Let me know, and I'll post about them on my blog.
GateHouse News Service has a callout ad you can use to request readers' photos of themselves with their Valentine. Ways to maximize this callout's potential:
-- Ask readers what the most romantic spots in town are. This callout could be for text or photos as well. Think of places to see a beautiful sunset, quiet places to picnic -- OK, these might not be things to do on Valentine's Day, but that's all right! Map the spots when you get a handful.
-- Ask for photos of a romantic time in readers' lives. Encourage people to send photos from their engagements, memorable vacations or old wedding photos they love. How many couples were high-school sweethearts and still have photos of their senior prom or graduation day together?
-- Love stories are also a great companion to this callout. Ask how readers first met, how the men proposed and for funny dating stories.
What other ideas do you have for using this callout or localizing the Super Bowl? Let me know, and I'll post about them on my blog.
