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GateHouse News Service has a callout ad you can use to request readers' photos from spring break.
The best time to run this callout depends on your local schools' spring break times -- most will likely be in mid-March or around Easter, April 24. Start running the callout in print and online about two weeks before break.
Ways to maximize this callout's potential:
-- Because of rising gas prices and other monetary concerns, families may opt to stay home for spring break. Create a guide to local attractions and day trips for those families. Don't forget to include costs for admission and hours of operation. Run this callout with the guide, so readers don't forget to take photos.
-- Create categories of submissions, such as Farthest Destination, Disney World (or Land), Out of State, Close to Home, and National Parks and Landmarks. Sometimes readers will submit knowing they have something that fits a certain category.
-- Do your readers even take their families away on spring break? If it isn't a big deal in your community, you may find that readers need ideas of places to take their kids during the day while the parents are at work. List community centers, churches, museums and other places that will have special activities for kids on spring break. Don't forget to break out activities for teens, too -- they could be more challenging to find.
GateHouse News Service has a callout ad you can use to request readers' photos from spring break.
The best time to run this callout depends on your local schools' spring break times -- most will likely be in mid-March or around Easter, April 24. Start running the callout in print and online about two weeks before break.
Ways to maximize this callout's potential:
-- Because of rising gas prices and other monetary concerns, families may opt to stay home for spring break. Create a guide to local attractions and day trips for those families. Don't forget to include costs for admission and hours of operation. Run this callout with the guide, so readers don't forget to take photos.
-- Create categories of submissions, such as Farthest Destination, Disney World (or Land), Out of State, Close to Home, and National Parks and Landmarks. Sometimes readers will submit knowing they have something that fits a certain category.
-- Do your readers even take their families away on spring break? If it isn't a big deal in your community, you may find that readers need ideas of places to take their kids during the day while the parents are at work. List community centers, churches, museums and other places that will have special activities for kids on spring break. Don't forget to break out activities for teens, too -- they could be more challenging to find.
