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The Patriot Ledger today produced an ASF centerpiece on T — the Massachusetts Bay Transportation Authority — which offers bus, commuter rail, subway and ferry service for Boston's bay area residents. T officials are preparing for a financial shortfall in the coming fiscal year in the amount of $161 million.
The Ledger dissects what could have been a traditional long-form story and presents the information in four parts: The issue, Money woes, Options and What's next.
What I believe are file photos (no credits on any!) are cropped to extreme horizontals. Though the frames are tight, the imagery is still quite recognizable and gives the package a strong visual presence.
And this package is different. Different is good because breaking the mold can surprise readers in a positive way. Makes them take notice and likely spend more time poring over the content — which is exactly what good design is supposed to do.
Nice page.
Joe Greco is corporate design director for GateHouse Media.
Contact him at jgreco@gatehousemedia.com.
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