SEO tips: Testing out the proper keywords

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By Dayna Fields

OK, last week I decided to start tracking different blog posts to see how well they do with different keywords attached, and eventually we can take it a step further and try different linking strategies.

So, on the Editing Words blog, I posted a post titled, "AP Stylebook: State abbreviations."

I chose this phrase because it popped up in my Google search bar options when I started typing the words, "ap sytlebook." Apparently, there are a lot of people looking for the state abbreviations from the AP Stylebook.

How did I choose "ap stylebook"? When I typed it into the Google research tool, I see that it is searched for 110,000 times a month and it has low competition.

The words "ap style" also have some good numbers: 135,000.

I will post another Editing Words post starting with "ap style," and next week, we will compare the two and see which did better.

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From most popular stories of the week from GateHouse Media news organizations to the latest tips and info on search engine optimization, you'll find great examples to help you make your website a must-see for your town. On analytics, you'll find ideas for using Google Analytics to analyze your own numbers website. Find out what's popular, where readers are coming from and more. And on SEO, you'll learn how to drive traffic to your website.





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