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Yet another example of how keeping it simple can be very compelling.
The front page of today's Patriot Ledger is clever, making great use of a colorful, well-framed image by staffer Amelia Kuhnardt.
The photo, captured from ground level, draws the reader's eye from the top of the memorial clock tower to the Marine Division below. The vibrant blue sky serves nicely as the images "white" space.
The rest of the page elements, sans the refer column on left, follow in creative fashion. The double-deck headline on the top story leads, like a pyramid, down to the story, mimicking the photo below with a smart use of white space. The headline and subhead under the image follow suit as does the story about the transit cop at the bottom of the page.
Using a red headline above the dominant image's blue sky gives the page a patriotic look. The only detractor from the page's red, white, and blue theme is the splash of green used in the skybox. I may have gone with red in this spot.
Overall this page provides a great example of the effective use of white space, headline sizing, and coloring.
A clean, colorful, whimsical, symmetrical, and well thought out page by the folks at the aptly named Patriot Ledger.
I salute you!
Joe Greco is corporate design director for GateHouse Media.
Contact Joe at jgreco@gatehousemedia.com.
Scott Hardesty is special project manager for GateHouse Media and is filling in for Joe.
Contact Scott at shardesty@corp.gatehousemedia.com.
When it comes to newspaper design, our Corporate Design Director Joe Greco knows the score. He brings his award-winning eye to pages produced by GateHouse newspapers both inside our Design Houses and out. Also contributing to this blog on regular basis are:
• Doug Gass — Content/delivery manager
• Bruce Heisel — Central desk dayside manager
• Adam McHugh — Metro Design House manager/common content editor
• Matt Torman — Central desk nightside manager
