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The staff at The Bulletin in Norwich, Conn., put together a simple, but effective Valentine's Day package.
WHAT THEY DID: Staff writer Emily Grove wrote a sweet story about a couple who fell in love at a local insurance agency. Packaged along with her story is a "Valentine's Day by the numbers" breakout box and a reader callout for more Valentine's Day content.
THE TAKEAWAY: Adding your Valentine's Day reader callout to your Valentine's Day coverage can help call reader attention to it, and provide inspiration.
GateHouse Media news organizations are finding ways to work corporate strategies for best practices into their websites and newspapers every day. National content development managers Jean Hodges and Sarah Corbitt are on the lookout for your best work, and we'll share it here.
