Ah, June. Sunny days, the end of school and Father's Day are right around the corner. Check out a fun way to involve your readers in Father's Day stories from The Repository in Canton, Ohio.
WHAT THEY DID: Canton asks readers to send amusing stories of their dads, which is a fun twist on the usual Father's Day callouts.
TAKEAWAY: Be sure to get readers involved in your Father's Day stories. You can try Canton's idea and ask for amusing stories, or your can use the callout on GateHouse News Service that asks readers to send photos of fathers and kids who look alike, which is usually a hit. While Father's Day is still a few weeks away, this is the perfect time to start asking readers to get involved. Whether you're asking for heartwarming stories of what you learned from your dad or you're asking for photos, be sure to get readers involved. Run callouts online, in your newspaper and on Facebook.
GateHouse Media news organizations are finding ways to work corporate strategies for best practices into their websites and newspapers every day. National content development managers Jean Hodges and Sarah Corbitt are on the lookout for your best work, and we'll share it here.