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Much of the success of a reader callout comes down to where it's placed in your newspaper. The Lake Sun, a small daily newspaper in Missouri, has started anchoring their reader callouts above their nameplate.
There's no better place in your newspaper to send a message to readers that their news is important. You will notice above that the newspaper doesn't stop with the Boy Scouts callout, but in their rail they have callouts for snow photos and a general callout for submitted photos.
It takes this over-the-top culture to get readers to constantly filter your newspaper with their news.
Much of the success of a reader callout comes down to where it's placed in your newspaper. The Lake Sun, a small daily newspaper in Missouri, has started anchoring their reader callouts above their nameplate.
There's no better place in your newspaper to send a message to readers that their news is important. You will notice above that the newspaper doesn't stop with the Boy Scouts callout, but in their rail they have callouts for snow photos and a general callout for submitted photos.
It takes this over-the-top culture to get readers to constantly filter your newspaper with their news.
